hoops (a pink kitty) + yoyo (a green bunny) = a couple of comical, carefree friends who never fail to find the fun in any situation. And once they find it, they are alllllll about sharing it, baby. Check out their e-cards. Read their blog. Oh, there's no end to the fun.
Or maybe we should say FUN appeal. Because that's what draws fans from all over the world. Research shows that hoops&yoyo fans cross all categories and ages by appealing to "the kid" in all of us with their comical antics in everyday situations. In the end, however varied they are, fans the world over have a few FUNdamental things in common. The love of fun. The love of laughter. And the love of a pair of friendly critters who deliver both.
- Females 12 - 34 years old who need a break from grown-up rules and expectations.
- hoops&yoyo offer a playfully irreverent take on friendship, fun times and everyday life, to appeal to the little kid inside who still loves to "come out and play".
- hoops&yoyo were created in 2003 and are recognized worldwide.
- The hoops&yoyo Web site (www.hoopsandyoyo.com) launched in 2004 and has gained growing recognition ever since, with marked growth in 2006 and 2007. The "heart&soul" of the Web site are the popular e-cards which have introduced millions of people worldwide to the merry mischief of these two characters.
- In 2006, hoops&yoyo expanded to include sound cards at retail, with product offerings and sales increasing four-fold in 2007.
- Their online presence has been expanded to include over 100 e-cards, 14 animated shorts, a blog and more! Check them out at www.hoopsandyoyo.com.
- Their quirky personalities and memorable voices, along with a more recently developed third character, piddles, have inspired a dedicated following of fans of all ages - both the young and the young at heart!
- Fun fact: hoops&yoyo have received more than 25,000 fan emails to date.
For further information on hoops&yoyo, please contact:
Pamela Dixon
United Media
200 Madison Ave., 4th Floor
New York, NY 10016
212-293-8503
pdixon@unitedmedia.com
Visit our b2b website at www.unitedmedialicensing.com
© 2008 Hallmark Licensing, Inc.
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