Johnny Gruelle’s Raggedy Ann and Andy stories have warmed the hearts of children for decades. While Johnny, a talented cartoonist, illustrator, and storyteller, began writing stories about Raggedy Ann as a way to entertain his ailing daughter Marcella, those stories published in memoriam went on to become an American classic. Cherished through many generations, the adventures of Raggedy Ann, a mop-headed rag doll found in a grandmother’s attic, have been shared for generations between parents and children and grandparents and grandchildren and continue to delight children of all ages.
- Raggedy Ann has a 91% awareness rate with moms of children 2-11 years (2006 Q scores)
- Russ Berrie’s line of Raggedy Ann & Andy dolls continues to have successful sell through and reorders in key accounts such as
Cracker Barrel, Vermont Country Store and in catalogs such as LTD.
- Over 50 million books and products sold since 1915
- Over 1.5 MM books sold across 37 titles since 1993
- Raggedy Andy is seeking induction into the National Toy Hall of Fame for 2007. Five years ago a similar effort petitioning to get
Raggedy Ann into the National Toy Hall of Fame generated 30,000 signatures
- Developing line of kid’s furniture, medical uniforms and gift baskets for 2007 and 2008
- Raggedy Ann and Me! is an updated version of Raggedy Ann, exposing a new generation of little girls to the red-headed rag doll
and what she’s come to represent: imagination, friendship and love
- Girls 4-7 years old, their mothers and grandmothers
For further information on Raggedy Ann & Andy or Raggedy Ann and Me!, please contact:
Sherikay Perry
212-293-8569
or submit your request online
© Simon & Schuster, Inc. Licensed by United Media. Raggedy Ann and Andy and associated characters are trademarks of Simon & Schuster, Inc.
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